--- title: What’s the difference between recommending a provider and adding an offer? description: Show adopters who you trust with a ❤️, highlight perks without endorsing, or keep providers hidden—your call! --- [Skip to content](https://support.petszel.com/en-us/sheltersupport/whats-the-difference-between-recommending-a-provider-and-adding-an-offer#main-content) English - United States Show submenu for translations [![petszel-horizontal (3) copy-1](https://support.petszel.com/hs-fs/hubfs/petszel-horizontal%20(3)%20copy-1.png?width=300&height=80&name=petszel-horizontal%20(3)%20copy-1.png)](https://petszel.com/) Open main navigation Close main navigation - English - United States Show submenu for translations - [Contact us](mailto:support@petszel.com) [Contact us](mailto:support@petszel.com) How can we help you? - There are no suggestions because the search field is empty. 1. [Shelter & Rescue Support](https://support.petszel.com/en-us/sheltersupport?hsLang=en-us) 2. [Dashboard](https://support.petszel.com/en-us/sheltersupport/dashboard?hsLang=en-us) # What’s the difference between recommending a provider and adding an offer? ## Each provider can be marked as Recommended (❤️ badge), Offer Only (perk shown, no badge), both, or Blocked (not shown). Petszel gives your organization the tools to *customize* how local providers appear to your adopters—whether you’re a small nonprofit, a large municipal shelter, or somewhere in between - because choice and access means better pet care.  ### **Recommendation = Trusted, Endorsed Provider** When you **recommend** a provider, you're signaling to pet parents: *"We trust this clinic and encourage you to go here."* Recommended providers get a heart icon (❤️) and are ranked higher in search results in the Petszel app. > **Can’t Recommend?** > No problem! If you’re a municipal shelter or unable to officially endorse providers, you can still **add Offers** like “Free First Exam” without giving them a heart. --- ### **Offers = Available Perks, No Endorsement Required** Some providers offer great incentives like a **free first exam**—awesome! But if you’re not ready to give them that ❤️, no worries. You can now **add an offer only** (no recommendation badge), letting adopters know a deal exists without implying a formal endorsement. > Example: You want adopters to know about a 10% off the first month of training, but prefer not to recommend the provider directly? Just add the offer—no heart needed. --- ### **Why It Matters: Choice + Access = Better Care** When pet parents don’t see nearby, helpful options, they’ll head straight to Google—which can lead them to less reliable or more expensive care. The more thoughtful, relevant options you show in Petszel, the better the outcomes for pets and adopters alike. --- **Ready to personalize your provider list?** [Read the full setup guide here](https://support.petszel.com/en-us/sheltersupport/how-do-i-add-recommended-providers?hs_preview=PcbZXWLs-188752473110&hsLang=en-us) or head to your dashboard now. *Recommendation* = trusted, endorsed provider (gets ❤️ badge) *Offer only* = perk available, but not a formal endorsement Each provider can be assigned one of the following statuses: | Status | Shown in Parent App? | Recommended Badge? | Offer Shown? | | --- | --- | --- | --- | | **Recommended Only** | ✅ Yes | ❤️ Yes | ❌ No | | **Recommended & Offer** | ✅ Yes | ❤️ Yes | ✅ Yes | | **Offer Only** | ✅ Yes | ❌ No | ✅ Yes | | **Blocked** | ❌ No | ❌ No | ❌ No |   - [FAQs](https://support.petszel.com/en-us/sheltersupport/faqs?hsLang=en-us#main-content) - [General](https://support.petszel.com/en-us/sheltersupport/faqs?hsLang=en-us#general) - [Pet Parent Experience](https://support.petszel.com/en-us/sheltersupport/faqs?hsLang=en-us#pet-parent-experience) - [Shelter & Rescue](https://support.petszel.com/en-us/sheltersupport/faqs?hsLang=en-us#shelter-rescue) - [Troubleshooting](https://support.petszel.com/en-us/sheltersupport/troubleshooting?hsLang=en-us#main-content) - [Logging In](https://support.petszel.com/en-us/sheltersupport/troubleshooting?hsLang=en-us#logging-in) - [Pet Parent Issues](https://support.petszel.com/en-us/sheltersupport/troubleshooting?hsLang=en-us#pet-parent-issues) - [Dashboard](https://support.petszel.com/en-us/sheltersupport/dashboard?hsLang=en-us#main-content) - [Organization Profile](https://support.petszel.com/en-us/sheltersupport/dashboard?hsLang=en-us#organization-profile) - [Survey Results](https://support.petszel.com/en-us/sheltersupport/dashboard?hsLang=en-us#survey-results) - [Integrations](https://support.petszel.com/en-us/sheltersupport/integrations?hsLang=en-us#main-content) - [PetPoint](https://support.petszel.com/en-us/sheltersupport/integrations?hsLang=en-us#petpoint) - [ShelterLuv](https://support.petszel.com/en-us/sheltersupport/integrations?hsLang=en-us#shelterluv) - [ShelterBuddy](https://support.petszel.com/en-us/sheltersupport/integrations?hsLang=en-us#shelterbuddy) - [Chameleon](https://support.petszel.com/en-us/sheltersupport/integrations?hsLang=en-us#chameleon) - [General Integration Topics](https://support.petszel.com/en-us/sheltersupport/integrations?hsLang=en-us#general-integration-topics) - [Animals First](https://support.petszel.com/en-us/sheltersupport/integrations?hsLang=en-us#animals-first) - [Onboarding](https://support.petszel.com/en-us/sheltersupport/onboarding?hsLang=en-us#main-content) - [FAQ](https://support.petszel.com/en-us/sheltersupport/onboarding?hsLang=en-us#faq) - [Reports](https://support.petszel.com/en-us/sheltersupport/reports?hsLang=en-us) - [Teleadvice](https://support.petszel.com/en-us/sheltersupport/teleadvice?hsLang=en-us) - [Hills Automated Reporting](https://support.petszel.com/en-us/sheltersupport/hills-automated-reporting?hsLang=en-us) - [Affording Care](https://support.petszel.com/en-us/sheltersupport/affording-care?hsLang=en-us#main-content) - [Insurance](https://support.petszel.com/en-us/sheltersupport/affording-care?hsLang=en-us#insurance) - [Adopter Hub](https://support.petszel.com/en-us/sheltersupport/adopter-hub?hsLang=en-us) [![Petszel Logo thumbnail (1)](https://support.petszel.com/hs-fs/hubfs/Petszel%20Logo%20thumbnail%20(1).png?width=94&height=77&name=Petszel%20Logo%20thumbnail%20(1).png "Petszel Logo thumbnail (1)")](https://petszel.com/) [mailto:support@petszel.com](mailto:support@petszel.com) Copyright © 2025, Petszel